Content media

Estrella Media Hires NBCUniversal’s Enrique Guillen as New Chief Content Officer

Estrella Media has hired former NBCUniversal executive Enrique Guillen to serve as the company’s chief content officer. Guillen will report to Estrella Media CEO Peter Markham and will be based in Burbank.

At Estella Media, Guillen will oversee U.S. domestic and global content strategy for the company’s television, streaming, digital, audio, event and digital businesses, including development, production and acquisition of all television and film content, oversight of network and station programming, news, sports, digital content and studio productions. He will also handle the international distribution of Estrella Media content.

“Enrique brings impeccable credentials as a top executive in global content development and distribution, and he is the ideal person to help our company accelerate our leadership position,” said Markham. “We look forward to Enrique playing a leadership role in helping us plan our next phase of growth, as the changes occurring in our industry present unprecedented opportunities for Estrella Media.”

At NBCUniversal, Guillen served as Executive Vice President, Business Strategy and International Development for Universal Studio Group. As Head of Global Formats, he oversaw the team responsible for international sales and production of NBCUniversal formats around the world. Projects he has worked on include “Supertitlan,” in co-production with Mexico’s Dopamine, and the 10-episode series “The Americas,” a natural history production for NBC and Peacock, in association with the History Unit. natural from the BBC studios.

Prior to this, Guillen was one of the founding executives of the Universal Television Alternative Studio. As executive vice president of alternative development and production, he managed the development, launch and international rollout of shows such as “World of Dance”, “Titan Games”, “Hollywood Game Night” and ” The Wall”, produced in more than 25 countries.

Guillen first joined NBC Entertainment as Senior Vice President of Alternative Programming, where he worked on shows such as “The Celebrity Apprentice” and “Last Comic Standing.” Prior to this he was based at Telemundo Studios, Guillen began his career as an investigative journalist and producer for Univision News.

“At our industry’s current inflection point, Estrella Media’s agility and breadth of content creation and distribution assets provide a unique opportunity to drive growth and create a national and international footprint in businesses. broadcast, streaming, digital and audio,” Guillen said. . “I am thrilled to join the entrepreneurial team at Estrella Media to shape a forward-looking content strategy that is deeply relevant to Latinx American audiences and connects the community’s universal values ​​with global audiences.”