ONE Championship, one of the largest martial arts organizations in the world, has announced a broadcast partnership with Globo’s Combate, making it the exclusive distributor for ONE martial arts events in Brazil. The multi-year deal, which is due to begin in January 2023, will see 12 live events aired each year.
Combate, Globo’s provider of premium combat sports content and pay-per-views in Brazil, will deliver relevant coverage on Globo’s free-to-air, digital and pay TV channels. Globo is Latin America’s largest media company, with a reach of over 100 million viewers.
Chatri Sityodtong, President and CEO of ONE Championship, commented: “This A multi-year deal will give our Brazilian fans the opportunity to connect with ONE like never before, as we present a minimum of 12 prime-time events each year. Brazil is one of the most passionate regions for combat sports in the world, and with a top-notch partner like Globo distributing our content, we will be able to reach the widest possible audience in a hugely important market. for ONE.
Rafael Gruenbaum, Combat Leader, added:“The agreement with ONE Championship, which brings incredible live events and a great roster of Brazilian athletes, furthers Combate’s goal of giving our Brazilian audience the best in combat sports. We are very pleased with this partnership. with ONE. It’s a big step in the way of expanding our portfolio to all martial arts.
The upcoming ONE on Prime Video 3 / ONE Fight Night 3 card taking place tonight (October 21) during prime time in the United States will feature an all-Brazilian main event featuring ONE World Bantamweight Champion John Lineker facing Fabricio Andrade.