Tambourine, the Fort Lauderdale-based digital marketing technology company serving hotels, resorts and tourist destinations worldwide, is thrilled to announce the recent promotion of Paige Bloom to Director of Content Marketing. .
In this role, Bloom will oversee creative strategy and social media content distribution for the company’s portfolio of independent and branded luxury hotel divisions.
“The evolution of technology and social media continues to change the journey of the hotel consumer,” said Rafael Cardozo, CEO of Tambourine. “To succeed in the social content space, you need to be adaptive and have a deep understanding of how to leverage these unique platforms to your greatest advantage. During her 5 years at Tambourine, Paige has played a instrumental in reinventing the way social media is used in the hospitality industry.“
Tambourine offers industry-leading social content marketing. The hotel marketing company’s in-house production team captures and creates comprehensive property images and video assets. This content is curated and used to carefully create branded social media feeds to beautifully tell each hotel’s unique story.
“Viewing a hotel’s Instagram profile has become part of the consumer journey,” Paige Bloom, Director of Content Marketing, Tambourine. “Tambourine’s philosophy for social media content is unique yet simple: a hotel’s IG feed is an extension of the hotel’s website. It’s not about the number of followers, likes, or shares a property receives; instead, a hotel’s social media accounts are all about maintaining the aesthetic fluidity of the brand and always wow consumers who are deciding whether or not to book your hotel right now.
About the tambourine
Tambourine continues to shake up the hospitality industry with custom integrated marketing solutions for hotels, resorts and destinations around the world. The company’s emergence as a market leader in branded hotels and independent hotels is a testament to its core values: putting customer service first, setting the standards for corporate website design, hotels and make successful digital marketing easier and more profitable for its valued partners.
Vice President of Corporate Marketing
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