The Metaverse is not and never will refer to a virtual business or world – that would be like describing the World Wide Web as a single web page or labeling social media as just Facebook.
Don’t get me wrong, virtual worlds are by no means new. Gaming virtual worlds like Grand Theft Auto and World of Warcraft have had their fair share of success, so have social virtual worlds like Roblox and Minecraft.
That said, what is truly revolutionary is a state where these virtual worlds could interact with each other: a state where the virtual elements of a particular virtual world could be seamlessly ported to another virtual world ( and vice versa); a condition in which the virtual assets are freely composable with each other; and a state where the making of virtual asset transactions, regardless of its underlying virtual world, does not involve a centralized access control intermediary.
A single web page can only contain so much information, but with a network of interconnected web pages, users can create the World Wide Web. Similarly, a single virtual world can only host a limited amount of experiences, but with a network of interoperable virtual worlds, users can create the metaverse.
Toward Metaverse Adoption
User-generated content (UGC) is the cornerstone of all networked services. Without giving free rein to users to create their own web pages, the World Wide Web would not grow to the degree it is now. Virtual worlds are no exception: just as people won’t use Facebook or Twitter if their friends or favorite content creators aren’t around, neither will people visit a virtual world if there isn’t. not enough UGC that pique their interest.
However, existing 3D editors (eg: Blender, VoxEdit, etc.) require specialized expertise, so they exclude ordinary people from the creative process. As a result, there remains a huge skill gap to create a simple 3D asset for use in a single virtual world, let alone the metaverse.
A thriving UGC base is of paramount importance for the metaverse to be widely adopted. The more people involved in the creation of UGCs, the more UGCs will be generated, which attracts more users to virtual worlds (and with it, the metaverse).
The Metaversal 3D Toolkit for the Masses
The root cause of ReitioThe existence of is quite simple: creating even a half-decent 3D asset comes with a steep learning curve, which prevents ordinary users from participating in the creation of UGC, hindering the adoption of the virtual world.
With this in mind, Reitio is designed from the ground up to eliminate the steep learning curve associated with creating a 3D asset, allowing users to create 3D renderings of their imaginations and bring them to life in the virtual world of their choice, instead of being intimidated. before they even started.
As a completely web-based solution, Reitio’s blended, model-driven approach to 3D design ensures that the toolkit is intuitive enough to be picked up by anyone in minutes. – the Canva for 3D assets.
Modular 3D Legos at your fingertips
A 3D asset generated by Reitio is basically composed of models stacked on top of each other – like Lego blocks. The templates come in different flavors: the default free templates are provided internally by our in-house designers, while the premium templates are listed by community contributors or our virtual world partners, where each use case will submit users to a pay-per-use fee. to the creator of the model.
The whole design experience is comparable to creating Lego structures: users start by choosing a “basic” model, then progress gradually – the extent of what defines a “finished” 3D design will ultimately be up to the user themselves, just as the extent of what constitutes a “finished” Lego structure will be in the hands of the builder of that structure.
This design philosophy is what allows Reitio to be extremely user-friendly without sacrificing much of the variability and extensibility offered by more complex full-fledged 3D editors.
A new stack ready to serve the next digital frontier
The current landscape imposes a steep learning curve on ordinary metaverse participants such that it prevents them from participating in UGC generation for the metaverse.
Reitio is developed from the ground up to fill this gap: a web-based, no-code, no-download 3D design tool so intuitive that it will only take users a few minutes to get used to it and generate their first 3D Asset. of the metaverse.
“At the current rate of UGC generation, the Metaverse will never reach the critical mass of users needed for mass adoption,” said Emerson Li, co-founder and CEO of Reitio. “User-generated content is the beating heart of the metaverse – Reitio will allow anyone, regardless of background or experience, to create their own fully customizable 3D assets and bring them to life in the virtual world of their choice at through the metaverse.”
Disclaimer: This is a paid publication and should not be considered news or advice.