Sony Pictures Networks India (SPNI) has launched sustainability guidelines for content production, with the aim of leading the way for the industry in adopting green practices.
These guidelines aim for SPNI to achieve a zero environmental footprint by 2050. SPNI will initially implement these guidelines in a few of its shows before rolling them out to all ongoing productions.
The guidelines outline an action plan that all production houses and partners associated with SPNI must follow. They have been curated based on extensive industry research conducted on content formats such as fiction, non-fiction and digital.
The measures incorporated cover a wide range of operations and include concrete initiatives such as a complete ban on single-use plastic, thermocol for scenography and flex for printing.
This also includes the use of low VOC paints, FSC-certified wood, ethical and eco-friendly cosmetics, and the implementation of a mandatory waste separation and recycling policy.
Additionally, it recommends training and capacity building initiatives to develop a workforce and infrastructure that is aware of the ongoing processes associated with going green.
The initiatives outlined in the sustainability guidelines are a step towards carbon accounting and carbon footprint mapping for all salons, further extending to other formats of operations.
These guidelines will help accelerate the transition to a fully green working model. An essential aspect of implementing green practices is the audit mechanism, which will benefit the organization by tracking progress.
SPNI is committed to making tangible progress towards reducing the ecological footprint by pursuing sustainable activities and partnerships to combat climate change and preserve natural resources, ensuring a healthy and sustainable planet.
NP Singh, Managing Director and CEO of Sony Pictures Networks India, said: “Guided by SPNI’s philosophy of taking greener steps, we have placed our investments in a portfolio of green funds focused on developing dedicated businesses. to environmental causes such as renewable energy, waste and water management, land use and energy efficient construction, clean transportation and climate change, among others.